One of the challenges of creating highly customizable products is knowing the rules. Knowing the rules and providing accurate pricing for customers is half the battle.
Customizing products not only requires resources from your sales team, but also requires engineering input, and quite possibly, additional production resources. It can be difficult to place a value on the input needed, and maybe even more difficult to price a product if you are unsure of all the production costs.
Car manufacturers have been utilizing the technology that allows customers to “build” their car online for quite some time. It’s a fun process. You go to the manufacturer’s website and choose the model that you are interested in, and “ta-da!”, there are options for you to choose from. You can can change the exterior and interior colors, choose trim packages, and select from a variety of options. At the end of the process, you are able to view what your car will look like. Dealers also make it easy for you to save your vehicle and with one click, be connected to a dealer.
The process is simple, and consumers know exactly what they are getting.
Many manufacturers could increase sales by providing this type of design process to their customers. This is where Infor CPQ comes in. Infor CPQ and the Infor CPQ suite provides the framework and ability to quickly provide pricing and custom order requests. By providing the ability to design and essentially obtain their own quote, customers have the information they need in real time, to make real time decisions.
Sales teams can also benefit from Infor CPQ. Infor CPQ has the ability to apply and store parameters, rules, pricing and engineering guidelines in order to simplify the quote process. By utilizing the technology of the Infor CPQ platform, sales teams will be able to answer customer design questions as well as quote a custom designed product without having to draw on engineering resources.
Not only will errors be reduced, but the sales team will be able to recommend product options that will increase profit and provide the customer with product that will meet their needs.